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I'm going through a thing right now where I'm becoming hyper-aware of how many judgments I have about people's behavior and how much fear I have of expressing those judgments. I suspect it's why I don't make money. I hide all the good stuff behind cryptic, abstract bullshit. I've become a little more obnoxious recently, starting around the beginning of the year.

Could you sketch out what it would look like if I had enough influence to get someone to move from social media onto my mailing list, and then pay money? Like, what would the next step be? If I wanted to convert someone who just sees me as a weird friend who posts weird things on social media into a paying client, what would have to happen?

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